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Don't stop at simply selling resale rights products! There are plenty of really easy ways to multiply your marketing efforts, and increase the value of your software titles with resale rights, at absolutely zero cost to you. The best part about the method I'm about to tell you, is it takes care of both birds, with one stone, and it is amazingly easy to do! Do you ever get feedback on your software titles with resale rights, where they wish that you could do something new with it?
It really is heartbreaking to tell them “yeah I'm sorry but there is nothing can do about that.” Actually, there is a huge market you can tap into, that would, not only, make their lives easier and give even more value to your software encouraging future sales – but going into this market would give you instant recognition throughout the enormous community behind it, and exponentially increase your visibility, without the need for you to lift a finger.The only two words you need to know in order to harness all this power, is open source. Take all your customer complaints and post on an open source forum, asking for someone to program additions to your software titles with resale rights, called plug ins. You could even sweeten the deal for them, and allow the programmer to charge for their plug ins. If you can't instantly recognize the absolutely staggering possibilities that opens up for you, let me help a little. Open source is not just a concept, its a phenomenon with an enormous community dedicated to helping it spread in any way they can, and even more people just casually interested in it. They see it as a cause to fight for, like fighting global warming or building houses for the homeless. This means that just by affiliating yourself with the open source community, you have just opened up an entire new market for your software titles with resale rights. In addition, and this is the most powerful secret to this strategy, the programmer will take care of all the marketing to that community for you! And in order for this new market to use that great new plug in, they have to buy your software, which means the programmer will link right to your site. Then as more people inside the open source community start using your software titles with resale rights, the plug ins will start popping up everywhere, because the vast majority of these people are programmers. Not to mention, you can bundle all of these plug ins right with your download, adding direct value to your resale rights products! |
